中華藝術網 日期:2013/02/14   編輯部

暢銷商管作家傑佛瑞‧摩爾（Jeoffrey Moore）在《換軌策略》（Escape Velocity）指出，是全球化造成的一連串激烈變動，使得過去半世紀以來，維持成功的舊假設不再可行。 

Geoffrey Moore is a Silicon Valley based high technology consultant, venture partner at Mohr Davidow Ventures and author. He heads his own consulting firm, Geoffrey Moore Consulting 

His books are derived from his Silicon Valley consulting work at The McKenna Group and the Chasm Group (which he founded), and earlier work by Everett Rogers on adopter categories and diffusion of innovations.